The owner of the Satch & Co gallery even has a few items from New York’s Museum of Modern Art range for sale in her gift shop.

Satch & Co has now been open for 14 months and Ms Satchell says it is loosely inspired by the iconic MOMA.

The gallery is packed full of artworks, some created by local artists and some from further afield, in a variety of mediums.

The eclectic mix of styles include paintings in oils, watercolours and acrylics.

There are works that capture the life of the regional Australian and pieces that feel much more cosmopolitan.

There are still life works, contemporary styles and abstracts. Of course, there are sculptures as well as photography.

Among those artists who have had works featured in the gallery are Claire McCall, Ruth de Vos, Melissa Hartley, and Kim Passalaqua.

In the gift shop, Ms Satchell has assembled a collection of high-end designer pieces, which share store space with art-themed books and anything else with an art aesthetic that has caught Ms Satchell's eye.

Some beautiful clothing pieces are featured, along with quirky children’s toys and even some unusual, funny or beautiful homewares.

A few pieces are definitely more light-hearted: How about an eraser shaped like Vincent van Gogh’s ear?

It is 14 months since Ms Satchell opened the gallery, but her love of art is life-long, fostered by her mum Jen King.

“My mum was a beautiful watercolour artist,” she said.

“We always went to galleries when I was a child, and were exposed to all of art’s genres.

“Wanting to eventually opening my own gallery was a no-brainer. It was always in the back of my mind.”

Ms Satchell said her customers were a blend of residents from the Holbrook district and travellers who have turned off the Hume Highway while on the road between Sydney and Melbourne.

She said Satch & Co now had regular customers who dropped into the shop as they passed through the area.

“There are people who have been back several times," Ms Satchell said.

But there is also a lot of support from closer to home.

Ms Satchell said not only was there support from Holbrook residents, but also from a wider region that stretched from Wagga to Benalla.

The community backing has extended to some very young art lovers, with visitors including children on an excursion from Holbrook Preschool.

Running her own gallery is a complete change of pace for Ms Satchell, a former speech therapist, who grew up in Melbourne but moved to the Holbrook area after marrying a farmer – husband Hugh.

The mum of three now combines running the gallery with family life.

With a firm following on Facebook and on Instagram, the next goal for Ms Satchell is to expand the gallery’s website.

But, Ms Satchell said even a simple sign on the highway has been remarkably effective at drawing in visitors.

Artist Simon Buchan dropped by the gallery after seeing the roadside sign.