Eastern Riverina Chronicle

From street massage to luxury retreats - which Thai spa experience is for you

How do you choose what's right for you? Here's a guide.

Traditional Thai massage.
Traditional Thai massage.
By John Borthwick
Updated April 10 2025 - 4:52pm, first published 3:00pm

With fingertips as soft as chamois, yet probably strong enough to loosen wheel-nuts, the masseuse sets to work on my back. An hour drifts towards infinity as my shoulder knots turn to noodles.

Thai massage continues to evolve, with its options now ranging from the basics to body wraps, hot stones, herbal infusions and much more. Let's investigate a few.

Destination spas

A destination spa is a live-in wellness retreat that specialises in focused therapies. I start at the top, at Chiva Som ("Haven of Life") Hua Hin on the Gulf of Thailand. The minimum stay at this upmarket, 54-suite beachfront retreat is three nights, starting at $2740 including treatments.

Get exclusive travel tips, hidden gems & expert insights: delivered to your inbox

A consultant proposes a program for me from among 200 non-invasive treatments. Mine includes a Chi Nei Tsang gut massage, balneo (bathing) therapy, super stretch and several massages. Along with these, I can choose activities like neurobic (brain training) exercise, pilates, yoga and more.

Chiang Mai-Rarinjinda Wellness Spa and Resort.
Chiang Mai-Rarinjinda Wellness Spa and Resort.

Chiva Som, Thailand's first destination spa is currently celebrating its 30th year in wellness. "Where healing begins" is the motto but equally importantly, naff marketing terms like "indulgence" and "decadence" are not heard here. Recently-added programs include epigenetics, hyperbaric oxygen and sleep health therapies. Its 2.7-hectare beachside location is more than a bonus. Water cures, including sea immersion, were the origins of the word SPA - sanus per aquam, meaning health through water. I make a point of hitting the ocean between my structured treatments.

House rule: "No phones or devices in public areas." The policy helps guests to digitally detox, regrettably too briefly. The seafront restaurant takes up the task of dining detox. Its organic Thai and international meals, calibrated for minimal fat content are aroi - delicious - and never mung bean boring. At times I crave a bit more. Seconds are served. Your time at Chiva-Som is underpinned by healthy eating and sleeping - natural "cures" in themselves. This is an investment of time, money and character, with the dividend being a mind and body re-set, if (as I remind myself) one follows through. A spa manager once told me, "The test of a great treatment is how good you feel hours later." Days later I still feel great. chivasom.com

Day spas

Thailand has scores of day spas, often located at tourist destinations and in resorts. In general, the therapists are highly trained and facilities are often state-of-the-art. The most effective treatments will last several hours. Avani Spa, an oasis beside Bangkok's Chao Phraya River is part of the Anantara Riverside resort. I'm here for a 2.5-hour, combo of Thai massage and Cannabis Stress Release Journey ($204 plus taxes). For the massage pressure, I request "strong" and the masseuse maintains it throughout with consistent pressure from her elbows and thumbs.

Thailand has scores of day spas.
Thailand has scores of day spas.

Next comes a 90-minute rub-down with warm, cannabis-infused compresses. This is low-strength, 0.2 per cent CBD cannabis - so no "tangerine trees and marmalade skies" trip-outs. The masseuse alternates applying the compresses with repeated massage cycles, from head to toe. As with any decent massage, I drift sleepwards, but on this occasion I melt like a Salvador Dali watch on a Phuket beach. Something in those compresses? And then I hear a gentle, "Wake up, sir. Massage finished."

Day spas offer options including couples sessions, four-hands massage, detox, essential oils and hot stones. Some sound so esoteric, featuring coffee scrubs, Himalayan salt, cloves and honey that you think you're reading a breakfast menu. When in doubt, skip the daffy stuff and go for the house "signature" treatment, based on Thai massage. Deep tissue and pressure points are the focus. Surrender. Let time evaporate, along with your tensions. Step up: when asked what pressure you want, say, "Strong". anantara.com

Massage shops

There are thousands of licensed, street-front massage shops across the country. Popular with tourists but also Thais, their treatments range from manicures, facials and foot massage to, of course, Thai and oil techniques. I've had excellent shop massages from well-trained therapists, costing a fraction of the day spa or resort price.

Treatments range from manicures and facials to foot massage.
Treatments range from manicures and facials to foot massage.

To choose your shop, firstly check the treatment and price menu. Avoid the cheap dives. They're neither skilled nor thorough. Standards will vary in terms of expertise and facilities but don't be swayed by all the aroma oils and floral tributes. I once heard a veteran operator growl, "A good spa is never about how many orchids you can arrange on a towel."

Look for a well-lit, open-fronted shop with foot massage facilities. (Naturally, a body massage will happen with privacy.) Enjoy, if you like, chatting during the session with your therapist. Or silence. A one-hour Bangkok oil massage, for instance, starts at 400 baht, $20. Bring cash. Tip appreciatively.

Wat Pho

Chances are that your therapist studied at Bangkok's Wat Pho temple, home to not only the famous Reclining Buddha but the 70-year-old Thai Traditional Massage School. Massage, as taught here, is included in UNESCO's Intangible Cultural Heritage list. The school clinic offers massages from $20 a session. watpomassage.com

Footnote: My best, quick-fix Thai treatment is still the great free sea spa: wave massage, saltwater scrub and infinite think tank, all in one.

SPA BASICS

Which massage, Thai or oil? Traditional Thai is dry; you will be issued a simple loose shirt and pants set. For oil youll be partly unclothed.

You may be invited to shower first. Thai style involves direct, firm pressure while oil massage is more subtle. Try a combination. Indicate the body areas you might want treated or avoided. The pressure will be whatever you request.

Oil massage costs a few dollars more than Thai. Payment is usually in cash, after the treatment. In upmarket spas and resorts, taxes are added, cards accepted. Tip your therapist directly, in private. One hundred baht ($5) or more will be appreciated.

The writer travelled at his own expense with support from Chiva Som Hua Hin and Anantara Riverside Bangkok resorts.